VisiTech Inc., a leading technology public relations firm founded in 1998, has been acquired by Comprise, a full-service public-relations and marketing agency. As part of the acquisition, the VisiTech team will join Comprise, with VisiTech CEO Lisa Tafolla taking on the role of a strategic business adviser.
Comprise CEO Doyle Albee expressed excitement about the acquisition, stating that VisiTech’s skills, relationships, expertise, and client base are complementary to Comprise’s existing business. The acquisition deal, structured as an asset purchase agreement with undisclosed terms, is expected to close on May 1.
VisiTech’s founder and CEO Lisa Tafolla highlighted the success of her company over the years in her statement. She attributed it to recognizing and hiring excellent people. Tafolla expressed her confidence in the Comprise team and emphasized that their clients will benefit from fresh energy, an expanded service offering, and excellent care from the extended team. She also pointed out that both agencies share a commitment to maintaining high ethical standards.
In conclusion, this acquisition is a significant step forward for both companies as they combine their resources and expertise to provide even more comprehensive services to their clients. The addition of VisiTech’s technology public relations experience will further enhance Comprise’s offerings and help them better serve their clients in today’s rapidly evolving digital landscape.
